LovedByAI
Case Study

The Working Artist 4x its AI search traffic in 10 days

How Crista Cloutier installed LovedByAI on a high-traffic WordPress site, and saw a measurable lift from AI search in under two weeks.

Crista Cloutier - The Working Artist

Crista Cloutier

Owner, The Working Artist

Results (the part that matters)

+300%
AI Impressions

More impressions from AI search engines

+400%
AI Traffic

More traffic from AI search

10
Days

Time to see measurable results

The Working Artist

The Working Artist

WordPress Site

Owner: Crista Cloutier
Scale: Tens of thousands of monthly visitors

The situation

Crista runs The Working Artist, a content-heavy WordPress site with an existing audience and consistent traffic. With hundreds of blog posts built up over years, the site had a deep library of valuable content for artists.

The site was already doing a lot of things right, but like most WordPress sites, it wasn't built with "AI readability" in mind. That means AI tools can struggle to understand the pages cleanly, pull the right context, and confidently cite or recommend the site.

What we did

Crista installed LovedByAI and let it do what it's designed to do: make the site easier for AI engines to crawl, understand, and reuse in answers.

In practice, that means LovedByAI focuses on the stuff that usually gets skipped because it's annoying, technical, or easy to get wrong:

Improves how pages are structured and understood by AI crawlers
Adds an AI-friendly reading layer (without changing the normal site experience)
Cleans up common WordPress 'messiness' that can confuse AI systems
Helps key pages become easier to cite and summarize correctly
No redesign.
No content rewrite project.
No dev sprint.

What changed (and how fast)

In 10 days, we saw a clear jump in AI search activity

AI Impressions
AI Traffic
+400%+300%+200%+100%0%
+400%
+300%
Day 1Day 5Day 10

For a site at this scale, that's meaningful - it's not "0 to 3 clicks." It's a real shift on top of an already-active site.

Something she couldn't see before

With LovedByAI's dashboard, Crista could now see which specific blog posts were driving AI impressions and visitors - and the ratio between them. This helped her understand which content AI engines were actually picking up and recommending.

Why this worked

Most site owners assume "if my site ranks on Google, AI will figure it out."

Sometimes it does. Often it doesn't.

When you remove friction and ambiguity, you give AI engines a cleaner path to pick your site up and include it.

AI engines care about clarity. They need to confidently extract:

What the page is about
Who it's for
What's important
What can be cited

Who this is most relevant for

This result pattern is most common for WordPress sites that already have:

Steady trafficAlready getting consistent visitors
Useful contentLots of pages worth citing
On-page basicsDecent SEO fundamentals in place

…but haven't been set up specifically for AI discovery.

If you're publishing consistently and your site "should" be showing up more in AI results, this is usually the gap.

Want to check your site?

If you're running a WordPress site and want to see how it looks to AI engines, run the scan.

It takes ~30 seconds. No signup. No charge.

Run the free AI SEO scanOr add LovedByAI to your site →